JAIPUR NATIONAL UNIVERSITY, JAIPUR
School of Distance Education & Learning
Internal Assignment No. 1
Master of Business Administration / PGDM
Paper Code: MBA– 108
Paper Title: Strategic Management
Note: Question No. 1 is of short answer type and is compulsory for all the students. It carries 1 Mark each.
- 1. Answer all the questions:
(i) Define the term business policy.
(ii) State the primary activities of a value chain.
(iii) What do you mean by strategic control?
(iv) Name any two external environment appraisal tools
(v) Mention any two factors affecting organizational design.
(vi) What were the two dimensions used under BCG matrix?
(vii) What do you mean by turnaround strategy?
(viii) Define core competence
(ix) Distinguish between joint venture and strategic alliance.
(x) What is SWOT Analysis?
Note: Answer any four questions. Each question carries 5 marks (Word limits 500)
- 2. Discuss various steps involved in the process of strategic management.
- 3. Explain various types of mergers along with examples.
- 4. Describe the procedure of preparing vision and mission statement of an organization.
- 5. Discuss the types of generic strategies given by Michael Porter.
- 6. Explain the importance of strategic management in managing today’s organizations.